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What strange times we’re living in. Lamborghini officially acknowledged that the company could produce a freaking Sterrato Concept (an off-road Huracan), and make money on it, while, for example, Toyota struggles to make the Camry profitable. Lamborghini chief technical officer Maurizio Reggiani acknowledged that “even though the budget is quite tight—it always is at Lamborghini—the provisional business case suggests that we can build this car [Sterrato] at a profit.” But are we going to see it?
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