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According to Ettore Bugatti, the core principles behind every car that bore his name could be distilled down to the following: “Pure blood, absolute clarity, predominance of purpose, immaculate shape.” Some 112 years after his eponymous marque was founded, those four pillars continue to support Bugatti Automobiles and anchor every new project.
On May 26, this point was driven home in an exclusive briefing that gave a select few a deeper dive into the Divo and Centodieci, as well a peek at the actual one-off La Voiture Noire soon to be delivered. Until now, the world had only seen the concept version of the latter, which premiered in Geneva and graced the lawn at Pebble Beach in 2019.
The 1,500 hp Bugatti La Voiture Noire hypercar awaits its new home.
Photo by Keno Zache, courtesy of Bugatti Automobiles S.A.S.
“For us, the biggest challenge is to keep the final car, the production car, as close as possible to the show car,” noted Nils Sajonz, head of Special Projects at Bugatti Design. “In terms of proportion, we tried to remain very close . . . there are some things changing due to regulations and technical requirements, but it’s more about the details.”
Sajonz cites the front lights as an example of a minor difference that resulted because of, as he put it, “having to fulfill the light-spreading parameters,” but adds, “basically, everything you see here is more or less what we had on the show car already.”
Echoing that sentiment, Pierre Rommelfanger, head of Coachbuilding Projects for Bugatti, mentioned that a feasibility phase was conducted and asserts that “at the end, there are bits and pieces changing, but there should not be a big thing changing the character of the car.”
Bugatti’s La Voiture Noire is a contemporary rendition of the marque’s fabled Type 57 SC Atlantic.
Photo by Keno Zache, courtesy of Bugatti Automobiles S.A.S.
Competition in the upper automotive echelon is based on power and price, and no other car can top La Voiture Noire when factoring in the combination of both. While Rolls-Royce just revealed its unique Boat Tail with 563 hp and a price confirmed only to be north of $13 million, the Bugatti packs 1,500 hp and has already sold for $18.7 million (after taxes). It’s not only the crème de la crème from the French automaker, it represents Bugatti’s return to its coachbuilding past, a period from 1923 until operations originally shuttered in the mid 1950s.
It’s fitting that this new milestone for the automaker was directly inspired by not only its most renowned model, but one of the most revered automobiles ever, the Type 57 SC Atlantic designed by Jean Bugatti. Of the four made, of which just three are believed extant, the contemporary hypercar’s namesake is the near-mythic 1936 example—chassis No. 57453—that was piloted by Jean himself and apparently vanished after World War II.
The elongated wheelbase was a conscious effort to situate the cabin farther aft, as with its 1930s-era predecessor.
Photo by Keno Zache, courtesy of Bugatti Automobiles S.A.S.
“The Type 57 Atlantic was the ultimate GT . . . and this is what we tried here,” mentioned Sajonz. He points to La Voiture Noire’s elongated wheelbase as a conscious effort to situate the cabin farther aft, as with its predecessor. As for the rear of the vehicle, the designer directed attention to the illumination system as a standout feature, noting, “it’s done from just one single piece, making it maybe the most complex taillight in today’s automotive world.”
Sajonz also indicated adjustments made to reduce the volume of the hood area and cover the entire engine to match more closely the model it pays tribute to. “Overall, our task as a design team was to create, really in this car, a super-reduced, timeless piece of automotive art,” he stated.
The innovative taillight comprises one continuous element of illumination.
Photo by Keno Zache, courtesy of Bugatti Automobiles S.A.S.
To highlight the renewed emphasis on the coachbuilding approach to extremely limited-edition and one-of-one releases, Sajonz and Rommelfanger also did brief walkthroughs of Bugatti’s Divo and Centodieci models, comprising only 40 and 10 examples, respectively.
A prototype of the Centodieci.
Photo: Courtesy of Bugatti Automobiles S.A.S.
While the Divo was presented alongside La Voiture Noire, the Centodieci was only available by way of images, as the car is currently being track-tested at the famed Nürburgring in Germany, where performance metrics are being measured and fine-tuned as part of the development process.
Bugatti’s Divo (left) and La Voiture Noire (right) highlight the marque’s renewed emphasis on coachbuilding.
Photo by Keno Zache, courtesy of Bugatti Automobiles S.A.S.
As for the long-term viability of these ultra-exclusive offerings, Rommelfanger avoided going into specifics, asserting only that “they are one pillar in the Bugatti brand, and every project, on its own, has to be a business case.” Whatever that case may be, it certainly seems to be working. Just last month, Bugatti reported the highest number of deliveries—since January—than any quarter to date.
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