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The Lexus LFA is an interesting case study for future automakers who are looking to get into the supercar market. By all accounts, the LFA remains one of the finest supercars to hit the market this decade. That says a lot about the machine considering that Lexus launched the model in 2010, and since then, few exotics, if any, have come close to receiving the same praise and adulation the LFA received when it first came out nine years ago. But there’s also a catch with the LFA and a curious one at that. Lexus built only 500 units of the supercar and, for unclear reasons, “brand new” examples of the exotic are still available. The LFA, despite all the glowing reviews, has yet to sell out. Lexus’ struggles in selling the LFA has contributed in the automaker’s hesitancy to launch a successor to the model. It’s an interesting dynamic, to say the least, more so now that Lexus vice president Koji Sato left it in the media’s hands to draw up enough public interest for Lexus to greenlight a long-overdue successor to what is arguably one of the most interesting supercars of this decade.

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