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As BMW pushes ahead with its electric Neue Klasse plan, its CEO says the company will continue to make new petrol and diesel engines.
Despite its ongoing faith in petrol- and diesel-powered vehicles, BMW Group announced its electric ‘Neue Klasse’ blueprint for 2025 and beyond.
Translating to ‘New Class’, the name has been adopted from a range of models BMW produced through the 1960s and 1970s, which are credited as saving the car maker from insolvency and establishing the brand as a leading manufacturer of sports sedans.
“The BMW Group is never satisfied with what it has achieved so far – that’s what sets it apart from the rest of the field. This spirit will characterise the Neue Klasse: high tech on four wheels for customers intent on experiencing in just five years time how mobility will feel in 2030,” Zipse said.
The company says Neue Klasse will focus on the development of three key areas: automotive software, high-performance electric powertrains, and sustainability across the entire vehicle life cycle.
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