Mobile has become our constant companion. It’s the first thing people look at in the morning, and the last thing they look at before they go to bed, and they are spending almost 3 hours every day on their mobile devices. Inevitably this trend has a significant impact on consumers and businesses alike. In this webinar, Facebook’s Global Product Marketing Communications Manager Selin Tyler will cover:

– How smartphones are changing consumers and businesses

– How you can reach the right people that matter to your business where they spend their time

– How you can use Facebook ad products to grow your business in the mobile era

Matt Ackley, IronPlanet’s Chief Marketing Officer, will also give his views on how business owners in the construction and heavy equipment industry can use Facebook to reach their audiences. Matt will also share how the change in social platforms is currently enabling IronPlanet to grow their marketplace globally.

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