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The 2020 Range Rover Evoque and the 2020 Audi Q3 have both appeared in last six months. Not only do they compete in the same segment, but actually target exactly the same buyers – fashion-conscious buyers who live in urban areas but do an occasional adventurous stint. I do not want to sound like a chauvinist, but it seems that both of these machines do play a game to win women’s’ hearts. I am not making this up. Just at last years’ Los Angeles Auto Show, the Audi Q3 won the Womens’ Choice Awards. And, back in the day when Range Rover revealed its first Evoque, it employed Victoria Beckham to design some details of the interior. You may call me whatever you like, but this shows the obvious intentions of these two. They did it before and they are doing it now as well. Plus, when you see it on the road, note who is behind the wheel. A boy or a girl.
There is only one massive change compared with the cars of before – the Audi grew by quite a bit. The Evoque did not. At all. Nevertheless, both companies do look to cash in on the same virtues as before. They are zippy around town, astutely fast on the autobahn, look exceptionally well in traffic, and feature a host of technology to make even the sanest man go mad. Sorry, but that’s what it takes today to be a hit.
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